Our Story

The Natty is a sustainable lifestyle brand with conscious living at its heart. We design and curate clothing, lifestyle products, children’s toys, and accessories. We believe that using organic materials and ethical production chains benefit the planet and our customers. Our products are selected from design houses and makers all around the world, and each piece is chosen for its design, quality, and originality. Our own home is filled with some of the lovely pieces we curate, so we have a passion for each and every one. 

Mixing attention to detail with ethical manufacture, The Natty stands for sustainable, playful living and a celebration of simplicity and style.

The Natty is owned and operated by family-owned company Adam Arif Limited, of 152-160 City Road, London EC1V 2NX, United Kingdom. The company's registered number is: 11683616 and VAT No: GB 323662023. 

Want to find out more or share your buys and styling with us? Please follow @thenatty.co on Instagram and Facebook.